A founder-led, free annual snapshot of how India's metros eat, suffer aur theek hote hain. Numbers compiled from public surveys, WhatsApp conversations with 1,200+ RootWell customers, aur Mithila ki traditional knowledge.
urban Indians report gas, bloating ya acidity at least once a week
women aged 25–40 suffer from chronic constipation (self-reported)
India ka annual digestive-supplement market (2025), 18% YoY growth
log first try home remedies (saunf, ajwain, sattu) before going to a doctor
Higher = better digestive habits. Based on customer reports + diet survey patterns.
Sattu + traditional diet helps
Better awareness, more home-cooking
Spice tolerance, balanced
Mishti load + late dinner
Vada-pao + stress culture
Worst — pollution + late-night eating
Free 5-question quiz — Vata, Pitta ya Kapha pata kariye.